e.g., How can I create a successful survey form?

  • Profile Image
    Asked on February 05, 2013 at 02:39 PM
  • Profile Image
    Answered on February 05, 2013 at 02:58 PM

    Hi there, 

    Here is a page to help you with this:



    Here are some more suggestions:
    Best Practices for your Surveys
    “Ready” - Map it out
    What are you trying to accomplish with your survey?

    For many people, mind-mapping or brainstorming is a good way to start out.  You should be clear about what you want to know and what you will do with this information. You should focus on this before thinking of specific questions.  This will help you keep your survey objective and concise.

    “Get Set” - Put it together

    Would you like to fill out a long… survey?
    Most people avoid engaging on tasks that are long and require effort.  
    With this in mind, keep your surveys as short as possible.  
    If you must have a lot of fields, make sure to break it down into pages so that the user is not put-off by looking at an endless list of questions.  

    What kind of questions should I ask?
    Keep it simple.  Questions that demand too much effort to answer may discourage your users from continuing with your survey.  Make the questions easy to understand.  Remember your objective!

    “Other” is sometimes an option.
    Allow the flexibility of having a “not applicable” or “other” option in questions where there may be a wide range of answers.  

    Not all fields need to be “required”
    Time is money and most people are in a hurry. So, only used the “required” feature on the questions that are key for your objective.  

    Make it intuitive
    Use tools to help your users fly through the questions of your survey.  Here are some tools to make it easy for your users while giving your survey the professional look and feel that you want.  Give them a try!

    Keep the number of options reasonable.
    Have you ever heard of decision fatigue?  Having too many choices may result in incomplete surveys.  Be empathetic and objective.  Strive to make the experience for your users as smooth and effortless as possible.

    Take the form for a test drive.
    Go through the survey yourself.  Put yourself in the shoes of the users and see if there is room for improvement.  Ask others to have a go at it as well.  It is always beneficial to have feedback, so you may want to include an open ended question at the end to allow users to give their opinion and suggestions about the survey itself.

    Add the final touches
    Include auto-responder notifications to thank your users.  You may want to send them a copy of the responses as well.  Give them something to show you are grateful for their time and effort.

    Set your e-mail notifications and format the look and feel of the alerts and reports.  

    What report format would the data be most useful?  
    Do you want a visual report or a spreadsheet?  
    Test out some of the integrations to see what fits you best.

    “Go” - Publish it
    Option 1 -
    You can embed your survey in a webpage using a number of embedding methods available.

    Option 2 -
    You can email your potential users an invitation to fill out your survey.  Include a hyperlink to the survey to make it easy for them.

    Here are some options on how to customize the URL of your survey:

    Use the custom URL feature to have the following format: http://www.jotform.com/username/custom_name

    The second option is to use custom domains for your form.  Here is a guide to help you with this



    For sample surveys, please check out our Template Gallery.
    For support, please post your question/comments in our forum.  We are here to help you 24 hours a day!

    I hope this helps!