my photos don't show up on the custom PDF

If you are referring to the images from your form being included in the PDF, while viewing your submissions, there is an option to include headers and text in your submissions:

Here is a bit more in depth guide on having your printed/PDF form look like the full contract:

https://www.jotform.com/help/305-How-to-show-headers-or-text-for-contracts-terms-agreements-in-the-PDF-format-of-a-submission

If there is something else you are looking for, please let us know a bit more detail regarding your needs and we will be happy to help.