Is there a way to change the link wording on a form to make it easier for my customers to manually enter the link in their browser?

Form URL's can be slightly customized, however, only the form ID can be changed:

http://www.jotform.com/help/261-How-to-create-a-Custom-URL-of-a-form

If you would like to customize the domain as well, the process is a bit more involved:

http://www.jotform.com/help/144-How-to-use-Custom-Domains-with-Jotform