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  • Profile Image

    Conversion tracking on JotForm widget

    Asked by execspeak on November 11, 2016 at 09:26 AM

    I have our Google Analytics installed on our website.

    I have the Facebook Pixel installed on our website.

    I have a jotform form with an authorize.net payment gateway installed.

    Does the Google analytics conversion tracking element track whether or not the Jotform Authorize.net payment gateway was fired accurately?

    Does the Facebook Pixel conversion tracking element track whether or not the Jotform Authorize.net payment gateway was fired accurately?

     

    I'm trying to track conversions on our Google and facebook ad's (Purchase and CompleteRegistraton), but need to know if someone comes to our page whether or not Google/Facebook can tell if they purchased anything through the authorize.net payments.

     

    Here is the code from Facebook:

    >Purchase

    CUSTOM PARAMETERS SENT
    value: 0.00
    currency: USD
    EVENT INFO
    URL Called: Hide
    https://www.facebook.com/tr/?id=1823472924544119&ev=Purchase&dl=http%3A%2F%2Fwww.executivespeaking.net%2Foe-reg-form%2F&rl=&if=false&ts=1478872281801&cd%5Bvalue%5D=0.00&cd%5Bcurrency%5D=USD&v=2.5.0&dt=vdr8bnxlhhobo16yvhwuw5igxkv63a8r
    Load Time: 380.21 ms
    Pixel Code: Hide
    fbq('track', 'Purchase', {value: '0.00', currency:'USD'});
    Pixel ID: 1823472924544119
    Pixel Location: http://www.executivespeaking.net/oe-reg-form/
    Time To Request: 387.80 ms
    Frame: Main Window

     


    >CompleteRegistration

    EVENT INFO
    URL Called: Hide
    https://www.facebook.com/tr/?id=1823472924544119&ev=CompleteRegistration&dl=http%3A%2F%2Fwww.executivespeaking.net%2Foe-reg-form%2F&rl=&if=false&ts=1478872281801&v=2.5.0&dt=59wmhnqojdadxsix3n3rj5w38p73th82
    Load Time: 379.26 ms
    Pixel Code: fbq('track', 'CompleteRegistration');
    Pixel ID: 1823472924544119
    Pixel Location: http://www.executivespeaking.net/oe-reg-form/
    Time To Request: 389.02 ms
    Frame: Main Window

    Page URL:
    http://www.executivespeaking.net/oe-reg-form/

    JotForm tracking currency purchase analytics
  • Profile Image
    JotForm Support

    Answered by Boris on November 11, 2016 at 09:44 AM

    The Google Analytics and Facebook Pixel codes from your website do not track the events inside the embedded form, as the events from inside the embedded JotForm form are separate from the events on your website.

    If you want to have Google Analytics tracking inside the JotForm form as well, you may want to try using our Google Analytics widget:

    https://widgets.jotform.com/widget/google_analytics

    (guide: https://www.jotform.com/help/252-How-to-Add-a-Widget-to-your-Form)

    However, if all you are interested in is to know when your users make a successful payment through your form, and you are already tracking your users on your site, it might be easiest to simply use a custom Thank You page redirect upon a successful payment through your form:

    https://www.jotform.com/help/38-Redirecting-Users-to-a-Different-Page

    Simply redirect your users to a special "thank you" page of your website where you have the tracking codes embedded, and you'll see in your tracking statistics all the times that your users have made a successful payment and were redirected to that page.

    I hope this helps.