Consumer Purchasing Habits Survey
Please rate the importance of each statement for you.
Extremely Important
Very Important
Important
Somewhat Important
Not Important
Quality
1
2
3
4
5
Brand Name
6
7
8
9
10
Durability
11
12
13
14
15
Emotion
16
17
18
19
20
Price
21
22
23
24
25
Economic Value
26
27
28
29
30
Personal Satisfaction
31
32
33
34
35
Prestige/Popularity
36
37
38
39
40
Cultural influence
41
42
43
44
45
How much do you think social media has an impact on purchases?
None
1
2
3
4
Greatly
5
1 is None, 5 is Greatly
When a product first enters the market, you are usually among the
First to purchase the product
Early majority of purchasers
The great majority of purchasers
Late majority of purchasers
Last to purchase the product
Other
Which one(s) do you usually prefer to engage in?
Individual activities
Group activities
Indoor activities
Outdoor activities
Physical activities
Pasive activities
Other
How much are you willing to spend on the ones you selected?
Small amount
Fair amount
Average amount
Above average amount
High amount
Other
What is your responsibility in purchases?
I share responsibility with other members of the house for purchases for myself and/or dependents.
I have sole responsibility for purchases for myself and/or dependents of the household.
I do not have responsibility for purchases.
Other
Your Gender
Female
Male
I don't want to specify
Other
Your Age
Under 18
18-24
25-34
35-44
45-64
65+
Your Marital Status
Single
Married
Widowed
Divorced
Not want to specify
Other
Do you want to add something?
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