Lead Generation Survey
Which department are you working in?
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Sales
Marketing
Other
To what extent does lead generating matter to the sales team?
*
Worst
1
2
3
4
Best
5
1 is Worst, 5 is Best
To what extent does lead generating matter to the marketing team?
*
Worst
1
2
3
4
Best
5
1 is Worst, 5 is Best
To what extent does lead generating matter to your team?
*
Worst
1
2
3
4
Best
5
1 is Worst, 5 is Best
How do you usually go about capturing fresh leads?
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CRM input by hand
Separate from your marketing tool, create lead capture forms.
Forms for collecting leads that are integrated with a marketing tool
Tool for marketing automation
Other
When it comes to lead generation, how do you usually go about it?
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Interactive content marketing tools
Contact forms
Gated content
Quote forms
Registration for a mailing list
Webinars
Face to face events
Other
Which channels bring in the most leads for the sales team?
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E-mail marketing
Social campaigns
Adwords by Google
Cold call
Other
Which channels bring in the most leads for the marketing team?
*
E-mail marketing
Social campaigns
Adwords by Google
Cold call
Other
Which channels bring in the most leads for your team?
*
E-mail marketing
Social campaigns
Adwords by Google
Cold call
Other
Tell us about a recent lead generation campaign you ran in your department. What went well, and what did you learn as a result of it?
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Submit
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