Social Media Ads Consumer Behavior Questionnaire
Help us understand how social media advertisements influence your decisions and online experience.
What is your age group?
*
Please Select
Under 18
18-24
25-34
35-44
45-54
55-64
65 or older
What is your gender?
*
Female
Male
Non-binary / Third gender
Prefer not to say
Other
Which social media platforms do you use regularly? (Select all that apply)
*
Facebook
Instagram
Twitter/X
TikTok
YouTube
LinkedIn
Snapchat
Pinterest
Other
How often do you see advertisements on social media platforms?
*
Multiple times a day
Once a day
A few times a week
Rarely
Never
How do you usually react to social media ads? (Select all that apply)
*
Ignore them
Click on them
Hide or report them
Search for more info
Share with others
Purchase the advertised product/service
Other
How much do you trust advertisements on social media?
*
Do not trust at all
1
2
3
4
Trust completely
5
1 is Do not trust at all, 5 is Trust completely
How likely are you to purchase a product/service after seeing it advertised on social media?
*
Very unlikely
1
2
3
4
Very likely
5
1 is Very unlikely, 5 is Very likely
Please rate the following aspects of social media ads:
*
Rows
Attention-grabbing
Relevance to you
Creativity
Frequency
Trustworthiness
Very Poor
1
2
3
4
5
Poor
6
7
8
9
10
Average
11
12
13
14
15
Good
16
17
18
19
20
Excellent
21
22
23
24
25
Have you ever purchased a product or service as a direct result of seeing a social media ad?
*
Yes
No
If yes, what type of product or service did you purchase? (If not applicable, skip this question)
What improvements would you like to see in social media advertisements?
Submit
Should be Empty: