Digital Tracking Features Survey
Help us understand your experiences and opinions about digital tracking technologies in digital products and services.
What is your age group?
*
Please Select
Under 18
18-24
25-34
35-44
45-54
55+
Which of the following best describes your occupation or sector?
*
Please Select
Student
Technology/IT
Healthcare
Education
Retail
Other
How familiar are you with digital tracking features (e.g., cookies, app usage tracking, location tracking)?
*
Very familiar
Somewhat familiar
Heard of them but not sure what they do
Not familiar at all
Which types of digital tracking have you encountered? (Select all that apply)
*
Website cookies
App usage tracking
Location tracking (GPS)
Advertising trackers
Social media tracking
Other
How comfortable are you with digital tracking features being used in products or services you use?
*
Not comfortable at all
1
2
3
4
Very comfortable
5
1 is Not comfortable at all, 5 is Very comfortable
For which purposes do you think digital tracking is acceptable? (Select all that apply)
*
Improving user experience
Personalized advertising
Security and fraud prevention
Analytics and usage statistics
None of the above
Other
Please indicate your level of agreement with the following statements about digital tracking.
*
Rows
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Digital tracking helps improve my experience.
1
2
3
4
5
Digital tracking invades my privacy.
6
7
8
9
10
I feel in control of my data when using digital services.
11
12
13
14
15
I read privacy policies before accepting tracking.
16
17
18
19
20
How often do you adjust privacy or tracking settings on your devices or apps?
*
Very often
Sometimes
Rarely
Never
How concerned are you about your personal data being collected through digital tracking?
*
Not concerned at all
1
2
3
4
Very concerned
5
1 is Not concerned at all, 5 is Very concerned
Have you ever changed your behavior or usage of a product/service due to digital tracking features?
*
Yes
No
Please share any additional thoughts or experiences you have with digital tracking features.
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