Digital Marketing Programming Skills Assessment
Evaluate your proficiency in digital marketing and programming as applied to modern marketing scenarios.
Full Name
*
First Name
Last Name
Email Address
*
example@example.com
How many years of experience do you have in digital marketing?
*
Please Select
Less than 1 year
1-2 years
3-5 years
6-10 years
More than 10 years
Rate your proficiency in the following programming languages for digital marketing tasks.
*
Rows
Beginner
Intermediate
Advanced
HTML/CSS
1
2
3
JavaScript
4
5
6
Python
7
8
9
SQL
10
11
12
Other (please specify)
13
14
15
Which digital marketing tools/platforms have you used? (Select all that apply)
*
Google Analytics
Google Ads
Facebook/Meta Ads Manager
Mailchimp or other email platforms
SEMrush/Ahrefs/Moz
Tag Manager (Google/Adobe)
Other
How comfortable are you with implementing tracking codes and conversion pixels?
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Not comfortable
1
2
3
4
Very comfortable
5
1 is Not comfortable, 5 is Very comfortable
Which of the following best describes your ability to automate marketing tasks using programming?
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I have not automated any tasks
I use basic automation tools (e.g., Zapier, IFTTT)
I write scripts to automate tasks
I build custom automation solutions
Please rate your familiarity with the following digital marketing concepts.
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Rows
Not familiar
Somewhat familiar
Very familiar
SEO (Search Engine Optimization)
16
17
18
SEM (Search Engine Marketing)
19
20
21
Content Marketing
22
23
24
A/B Testing
25
26
27
Data Analytics
28
29
30
Describe a recent project where you combined programming and digital marketing skills. What was the outcome?
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How would you approach troubleshooting a digital marketing campaign with declining performance? (Select the FIRST step you would take)
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Check campaign analytics for anomalies
Review recent changes in ad creatives or targeting
Test tracking pixels and scripts
Consult with the team/client for external factors
Any additional comments or feedback?
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