Healthcare Association Positioning Survey Form
Help a healthcare association understand how it is perceived, what it does well, and where it can improve. Please answer the survey questions based on your experience and perspective.
Respondent Profile
Respondent Role / Title
*
Organization Type
*
Hospital / Health System
Physician Practice
Clinic / Ambulatory Care
Long-Term Care
Public Health
Payer / Insurer
Supplier / Vendor
Academic / Research
Nonprofit / Association
Other
Association Awareness and Perception
How familiar are you with the association?
*
Very familiar
Somewhat familiar
Heard of it
Not familiar
Overall, how favorable is your impression of the association?
*
1
2
3
4
5
What do you see as the association’s main strengths?
Advocacy
Education
Networking
Resources
Policy influence
Research
Events
Member support
Other
Positioning Evaluation
How clear is the association's messaging?
*
Not clear
1
2
3
4
5
6
7
8
9
Very clear
10
1 is Not clear, 10 is Very clear
Please rate the association on the following dimensions
*
Rows
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Relevant to my organization
1
2
3
4
5
Differentiated from similar associations
6
7
8
9
10
Trustworthy
11
12
13
14
15
Provides strong value for membership
16
17
18
19
20
Which association focus areas are most important to you?
*
Advocacy
Professional education
Research
Workforce development
Quality improvement
Policy updates
Events
Partnership building
Priority and Improvement Feedback
Priority topics for the next 12 months
*
Policy
Reimbursement
Workforce
Technology
Member engagement
Quality/Safety
Public awareness
Partnerships
Other
What should the association do differently or improve to better serve your needs?
Submit Survey
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