External Communication Strategy Survey Form
Please complete this survey to help us understand how your organization plans, manages, and evaluates its external communication strategy.
Which of the following audiences does your organization primarily target in its external communications? (Select all that apply)
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Customers
Partners
Media
Investors
General Public
Other
How clearly defined are your organization’s external communication goals?
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Not defined
1
2
3
4
Very clearly defined
5
1 is Not defined, 5 is Very clearly defined
Which channels does your organization use most frequently for external communication?
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Email
Press Releases
Social Media
Events/Webinars
Company Website
Other
How consistently does your organization deliver key messages across different external channels?
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Not consistent
1
2
3
4
Very consistent
5
1 is Not consistent, 5 is Very consistent
How often does your organization measure the effectiveness of its external communication efforts?
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Never
Rarely
Sometimes
Often
Always
Which metrics does your organization use to evaluate external communication success? (Select all that apply)
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Media Coverage
Social Media Engagement
Website Traffic
Audience Feedback
Lead Generation
Other
How effective is your organization at engaging external stakeholders?
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Not effective
1
2
3
4
Highly effective
5
1 is Not effective, 5 is Highly effective
How frequently does your organization update its external communication strategy?
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Annually
Semi-annually
Quarterly
As needed
Never
What are the main challenges your organization faces in external communication?
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Please share one improvement your organization plans to make in its external communication strategy.
Overall, how would you rate your organization’s external communication strategy?
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1
2
3
4
5
Submit
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