Advertising Campaign Design Style Evaluation Form
Evaluate the visual and style direction of an advertising campaign using this Advertising Campaign Design Style Evaluation Form.
Campaign Name or Reference
*
Reviewer Name
*
Visual Appeal
*
1
2
3
4
5
Creativity and Originality
*
1
2
3
4
5
Consistency with Brand Identity
*
1
2
3
4
5
Clarity of Message
*
1
2
3
4
5
Color Scheme and Typography Effectiveness
*
1
2
3
4
5
How does this campaign's design style compare to previous campaigns?
*
Much better than previous campaigns
Slightly better than previous campaigns
About the same as previous campaigns
Slightly worse than previous campaigns
Much worse than previous campaigns
Overall Impression
*
Poor
1
2
3
4
5
6
7
8
9
Excellent
10
1 is Poor, 10 is Excellent
Additional Comments or Suggestions
Submit Evaluation
Should be Empty: