Branding Exercise Questionnaire
Help us understand your brand’s identity and design direction by answering the following questions.
What is your brand’s name?
*
Briefly describe your brand’s mission or purpose.
*
What are your brand’s core values?
*
Who is your primary target audience?
*
Which adjectives best describe your brand’s personality?
*
Innovative
Trustworthy
Bold
Friendly
Premium
Minimalist
Other
List your main competitors (if any).
What colors or color palette do you associate with your brand?
Which visual styles or design references inspire you?
What tone of voice should your brand communicate?
*
Professional
Conversational
Playful
Authoritative
Minimalist
Other
Is there anything else we should know about your brand’s vision or preferences?
Submit
Should be Empty: