Digital Services Bundling Survey
Digital Services Bundling Survey
Which types of digital services do you currently use? (Select all that apply)
*
Streaming video (e.g., Netflix, Hulu)
Streaming music (e.g., Spotify, Apple Music)
Cloud storage (e.g., Dropbox, Google Drive)
Productivity tools (e.g., Microsoft 365, Google Workspace)
News & magazines
Gaming subscriptions
Fitness & wellness apps
Other
How do you currently bundle your digital services?
*
I subscribe to individual services separately
I use a bundle offered by a provider (e.g., Apple One, Amazon Prime)
I use a bundle through my mobile/internet provider
I share subscriptions with family or friends
Other
Which provider do you use for your bundled digital services?
Please Select
Apple
Amazon
Google
Mobile/Internet provider
I do not use a bundle
Other
How many digital services do you currently pay for (bundled or individually)?
*
How satisfied are you with your current bundle or combination of digital services?
*
1
2
3
4
5
Please indicate how important the following features are when choosing a bundle.
*
Rows
Not important
Somewhat important
Very important
Price
1
2
3
Range of services included
4
5
6
Ease of management
7
8
9
Customer support
10
11
12
Exclusive content
13
14
15
Which of these factors influenced your decision to bundle or not bundle digital services? (Select all that apply)
*
Cost savings
Convenience
Access to exclusive content
Promotional offers
Recommendations from others
No interest in bundling
Other
How likely are you to change your digital service bundle in the next 12 months?
*
Very likely
Somewhat likely
Not likely
If you could design your ideal digital services bundle, what would it include?
Do you have any additional feedback about digital service bundling?
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