Sales Force Performance Evaluation Checklist Form
Please evaluate the sales force member's performance across the following criteria. Your honest and objective feedback is valuable.
Achievement of Sales Targets
*
Below Expectations
1
2
3
4
Exceeds Expectations
5
1 is Below Expectations, 5 is Exceeds Expectations
Product Knowledge
*
Insufficient
1
2
3
4
Expert
5
1 is Insufficient, 5 is Expert
Customer Relationship Management
*
Poor
1
2
3
4
Excellent
5
1 is Poor, 5 is Excellent
Communication Skills
*
Needs Improvement
1
2
3
4
Outstanding
5
1 is Needs Improvement, 5 is Outstanding
Teamwork & Collaboration
*
Rarely
1
2
3
4
Always
5
1 is Rarely, 5 is Always
Initiative & Proactivity
*
Passive
1
2
3
4
Highly Proactive
5
1 is Passive, 5 is Highly Proactive
Adaptability to Change
*
Resistant
1
2
3
4
Very Adaptable
5
1 is Resistant, 5 is Very Adaptable
Professionalism & Work Ethic
*
Unreliable
1
2
3
4
Highly Professional
5
1 is Unreliable, 5 is Highly Professional
Overall Performance Rating
*
1
2
3
4
5
Additional Comments or Recommendations
Submit Evaluation
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