Charger Market Research Survey
Please take a few minutes to fill out this research survey
Gender
Male
Female
N/A
Age
0 - 17
18 - 24
25 - 34
35 - 44
45 - 54
55 - 64
65 or more
How many mobile phones do you charge in your household?
1
2
3
4
5
6 or more
How many tablets do you charge in your household?
1
2
3
4
5
6 or more
How many laptops do you charge in your household?
1
2
3
4 or more
Are these devices across multiple brands or limited to 1 brand?
Multiple
Apple
Other
How many chargers do you have currently to satisfy your requirements?
1
2
3
4
5
6 or more
Have you purchased an aftermarket charger to support these requirements or do you use the manufacturer inbox charger?
Bought separately from product
Manufacturer inbox charger
Do you prefer single or multiple ports?
Single
Multiple
Would you pay more for Wireless Charging?
Yes
No
How much would you pay for wireless charging?
$20 - $30
$30 - $40
$40 - $50
$50 - $100
$100 - $150
Is brand or price more important when determining your charger selection?
Brand
Price
Neither
Have you ever based you charger purchase on the basis of colour?
Yes
No
How important is packaging when selecting a charger?
Irrelevant
Low
Medium
High
Must be Environmentally Friendly
Are you prepared to pay more for a charger in premium packaging?
Yes
No
Do you read all the information that is written on the charger packaging in full before making a purchase?
Yes
No
What is the most important information that can assist you when buying a charger?
Warranty
Country of Origins
Construction Material
Key Features
Product Description
Does the warranty influence your charger purchase decision?
Yes
No
Does the colour of the packaging influence your charger buying decisions?
Yes
No
Do you use QR codes on packaging to research the charger?
Yes
No
Do technical names/part numbers distract you from a charger purchase?
Yes
No
Irrelevant
Do you prefer to see the charger through the packaging or an image of the charger on the front of the packaging?
Actual Charger
Photo
How important is being Designed in Australia when making your purchase a charger?
Irrelevant
Low
Medium
High
How important is Environmental Commitment when making your purchase of a charger?
Irrelevant
Low
Medium
High
Submit
Should be Empty: