Web Designer Client Questionnaire

NEW CLIENT QUESTIONNAIRE
Part I: General Information
Business Name
Main Contact
First NameLast Name
Title
Address
Street Address
Street Address Line 2
CityState / Province
Postal / Zip CodeCountry
Phone Number
Format: (000) 000-0000.
E-mail
example@example.com
Current Website URL (if applicable)
Current Web Hosting Company (if applicable)
What domain registrar do you use? (if applicable)

Part II: Background Information
Please describe your organization in a few sentences.
What problems do your clients have that your organization solves? What makes you different?
Why do you want to have a new website? What are your priorities?
What frustrates you about your current website?
Describe the desired look and feel by using adjectives and short phrases.
Describe your target audience? What do you want to your site to convey?
For Profit: Who are your director competitors? Non Profit: Name some peer organizations that are similar to yours.

Part III: Brand Identity
List any important words that you want people to associate with your organization’s image and brand.
What is your tagline?
Do you have a high-resolution logo?
If yes, what format is it in? (Exam: JPEG, EPS, PNG)
Have you considered redesigning your logo?
Do you have a style guide or brand standards?
Do you have established print materials? If yes, what type (brochure, letterhead, event materials, etc):
What fonts do you typically use?
Are there any colors that you want incorporated into the website?
Do you have the pantone numbers for the colors you want to use?
If you were using a search engine, what words or phrases would you use to find your site?
Which of these words or phrases is most important? Second? Third?
Do you use Google Analytics?

Part IV: Design Preferences
Please list the names of three to five other sites that you like. In the comment section, please articulate why the sites are attractive to you.
Website #1 URL
Website # 1 Comments
Website #2 URL
Website # 2 Comments
Website #3 URL
Website # 3 Comments
Website #4 URL
Website # 4 Comments
Website #5 URL
Website # 5 Comments
What types of things do you see on other websites do you hate?

Part V: Content Management
Is your site managed by a content management system (CMS)?
If yes, where type of CMS are you using?
Other
Do you currently have a blog?
If yes, where is it hosted?
Other
Will you allow comments on your blog?
Approximately many static pages do you need? (Exam: About, Contact Us, Donate, FAQ, etc.) A ballpark number is fine.
At minimum, we would like to have these types of pages as part of our site. Check all that apply:
Do you currently have content that you want to use?
If no, who will be providing the content?
Do you have high resolution photos that you want to incorporate into your website?
If no, who will be providing photos?
Who will be updating this website on an ongoing basis? Check all that apply.
Other
How often do you think you will be updating the website?

Part VI: Website Features
Please check all of the features you would like to incorporate into your website:
Which Social Media tools do you use? Check all that apply.
What types of social media integration would you like to see?
Are there any other website functions that you need?

Part VI: Other Information
Who is the decision maker for this project?
What is the typical turnaround time for making decisions?
Do you have a designated IT person that we need to coordinate with?
What other staff will be involved? What are their roles?
What is your preferred deadline for completing the site?
Anything else we can help you with?
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