Mktg Smarter Strategy Form

MKTG SMARTER Strategy Form
Step 1: Where are you today
Personal Details
First Name*
Last Name*
Phone Number
Area CodePhone Number
E-mail*
Skype ID
WhatsApp ID
Where Did you Find us?
ex. Facebook Ad, Linkedin, Josephine Guru, Instagram, Post Card, email
Branding - Possibly Your Missing Link
Please select only one option below. Do your best to fill out below as accurately and completely as possible. If you don't know the answer, that's ok :). Just type a ? in the box.
I am comfortable expressing strong opinions.
Not me at allNot meSometimes meTotally me
I'm known for creating colorful experiences.
Not me at allNot meSometimes meTotally me
I don't reveal everything at once.
Not me at allNot meSometimes meTotally me
I thoroughly read the instructions before starting a project.
Not me at allNot meSometimes meTotally me
People often seek my opinions as an expert who is "in the know".
Not me at allNot meSometimes meTotally me
Freedom of expression is important to me.
Not me at allNot meSometimes meTotally me
Others would describe me as stable.
Not me at allNot meSometimes meTotally me
I put effort into the sensory aspects of an occasion (flavors, music, textures, etc...)
Not me at allNot meSometimes meTotally me
I prefer to have a select "inner circle" in my work and social life.
Not me at allNot meSometimes meTotally me
I'm very motivated by deadlines.
Not me at allNot meSometimes meTotally me
I actively seek positions of authority.
Not me at allNot meSometimes meTotally me
It's very important to me to have a high standing among my colleagues.
Not me at allNot meSometimes meTotally me
I'm known for my innovative ideas.
Not me at allNot meSometimes meTotally me
I believe it's important to be respectful of authority.
Not me at allNot meSometimes meTotally me
When I walk into a restaurant, the first thing I notice is the "atmosphere" such as the lighting or the view.
Not me at allNot meSometimes meTotally me
Even my friends whom I've known for years still don't know everything about me.
Not me at allNot meSometimes meTotally me
I prefer to keep a familiar, established daily routine.
Not me at allNot meSometimes meTotally me
I have a strong reputation as an influential leader.
Not me at allNot meSometimes meTotally me
I enjoy communicating my success (either in subtle or overt ways).
Not me at allNot meSometimes meTotally me
Expressing my individuality is important to me.
Not me at allNot meSometimes meTotally me
I opt for tried-and-true methods, rather than experiment with something new.
Not me at allNot meSometimes meTotally me
I can become emotionally connected to someone very quickly.
Not me at allNot meSometimes meTotally me
People have a hard time knowing exactly what I'm thinking
Not me at allNot meSometimes meTotally me
I go to great lengths to avoid feeling stressed by negative outcomes.
Not me at allNot meSometimes meTotally me
I seek out situations in which I have a great deal of control over the result.
Not me at allNot meSometimes meTotally me
I enjoy being at the top of my peer group.
Not me at allNot meSometimes meTotally me
I'm known for my witty sense of humor.
Not me at allNot meSometimes meTotally me
I would rather be reliable than unique.
Not me at allNot meSometimes meTotally me
Your Business
About your Business
Name of Business
Who is your target market?
ex. Demographics, What are they frustrated about? What is lacking in their lives?
What are the main problems you are currently solving ?
ex. I help people to become the best speaker possible
Write a description of your products / Services
What Keywords does your target market would search for to find your products/services
ex. speaker, coach, consultant, motivational speaker
Do you have any testimonials? If Yes, please paste a few testimonials here:
What do you want for your business?
ex. I want to go from no revenue now to $350,000 per year
Notes
Your Competition
Who are your main competitors ?
What are they doing right? What are they doing wrong?
What do your potential clients say about them?
ex. Wonderful coaching program with super testimonials
What sets your product apart from others?
ex. I have 25 years experience in this field and am known globally
Notes
Online Assets Status
Do you have a PayPal Account?
YesNoWhat's that?
Do you have a credit card Merchant account?
YesNoWhat's that?
What is the current status of your online assets
ex. I have a website up but currently no sales
Are you currently making money from any of your pages or online assets?If yes, please provide details and URL’s
ex. https://www.apple.com
What platforms do you currently sell from? (Webinars, Sales Pages, Email Marketing, Direct...etc)
Do you have a website? Your Website URLs:
ex. https://www.apple.com
Do you currently have a web designer? If so, please provide details.
ex. My high school aged Nephew set me up a Wordpress site
Do you currently work with anyone regarding marketing or online marketing? If so, please provide details.
ex. I've been working with Josephine Guru on my stuff, but I'm stuck
Are you currently growing a list of email addresses or mobile numbers? If yes, please provide details, including where accounts held and size of lists
ex. Aweber - 62,946 I currently email to weekly
Notes
Social Media Status
Facebook Personal Profile URL
Facebook Fan Page URL
How Many Fans?
How Many "Talking About This"?
Are you currently selling anything from this fan page?
Do you have an Opt-in form on this Fan page?
Notes
LinkedIn Personal URL:
How many connections do you have?
ex. 30,000 1st level and 14,264 followers
Do you belong to any LinkedIn Groups?If yes, what are the URL's?
LinkedIn Business Page URL:
Notes
YouTube Channel URL
How many YouTube subscribers do you have?
ex. 26 subscribers
How many videos do you have?
ex. 324 videos
Do you have any links to products in your videos? If 'Yes", what results do you have?
ex. I'm getting likes and followers but no sales
Notes
Twitter URL
How many followers do you have?
How many accounts are you following in Twitter?
How many Tweets have you made?
Are you selling anything on Twitter?
Notes
Instagram URL
How many followers do you have?
How many accounts are you following in Instagram?
What is your time frame for website improvements or development?
ex. I've been working on this for 1 year, but I need to get going yesterday
Notes
What is missing
What do you feel is missing or needs improvement with your online business?
My products and services need to be adjusted for more sales
What do you want from your website that you don't currently have?
ex. I really need a sales funnel and opt-in form so that I can get sales
What do you want from your Social Media that you don't currently have?
ex. While I have followers, I need BUYERS!
What do you want for the further development of your products?
ex. I have future ideas to start working on as soon as this gets going
What’s stopping you getting the results you want?
ex. I'm overwhelmed trying to learn all this stuff and I don't have a lot of time
Do you currently have another job or profession? If so please describe what and how many hours you currently work?
ex. Full-time Mom to 3 kids in elementary and jr. high school
Timeframes
When would you like to get all this up to a level that you can make sales?
What is your timeframe for Social Media changes and marketing development?
How many hours can or do you dedicate to your online business per week?
Notes
Please upload any attachments in one Zip Folder
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