H&C Advertising Booking 2019

Advertising Campaign Booking Form
This form to be completed for each campaign (or amendments to an existing campaign). It sends the information needed by production teams to action your campaign.
After you have completed the form, a confirmation e-mail (containing the details you have entered) will be sent to you for reference, and a copy will be sent to the appropriate production team(s).
TIP: Enter N/A in any field that is not relevant.
H&C Contact Details
Your name and email address
H&C contact
H&C email address
For receiving notifications about this campaign
Campaign Details
Is this an amendment to an existing booking?
Booking ID
18 digit number from confirmation e-mail
Client
Client contact
First NameLast Name
Product
Campaign executions
Section 1: TV
Channels
Spot duration
e.g. 30'', 60'' (or custom length in ten-second increments)
UK Campaign Description
e.g. 3 spots per day x 30 days = 90 spots in June, 100% Peak, HNC-ABCD001-030
Netherlands Campaign Description
e.g. 3 spots per day x 30 days = 90 spots in June, 100% Peak, HNC-ABCD001-030
Sweden Campaign Description
e.g. 3 spots per day x 30 days = 90 spots in June, 100% Peak, HNC-ABCD001-030
Australia Campaign Description
e.g. 3 spots per day x 30 days = 90 spots in June, 100% Peak, HNC-ABCD001-030
Germany Campaign Description
e.g. 3 spots per day x 30 days = 90 spots in June, 100% Peak, HNC-ABCD001-030
North America Campaign Description
e.g. 3 spots per day x 30 days = 90 spots in June, 100% Peak, HNC-ABCD001-030
Position in break
Programme requests
e.g. Dressage, Europeans, Yard Talk
Creative Agency
Material supply date
Creative brief
Creative agency delivery method
Other
Campaign approval method
Campaign details
Any restrictions
Section 2: Sponsorship
Duration must be 10 seconds
Channels
Sponsorship label/Tag
UK Sponsorship description
Netherlands Sponsorship description
Sweden Sponsorship description
Australia Sponsorship description
Germany Sponsorship description
North America Sponsorship description
Creative agency
Agency, main contact, e-mail address, phone number
Creative sponsorship brief
Material supply date
Creative agency delivery method
Sponsorship approval method
Sponsorship dates
Horse & Country Sponsorship Spreadsheet
Section 3: Digital/Web
Please make sure you check the Online Advertising Booking Calendar (for available slots) before agreeing with the client.
Technical requirements (for material supply) are available in the Online Advertising Specifications document.
TAKEOVER placements consist of ALL ad unit types: MPU, Leaderboard, Billboard, AND Mobile.
Territories
Distribution
Other
Inventory
Please remember that regular campaign reporting is not included on Homepage Carousel Slides. Please use UTM tracking parameters in the clickthrough link to measure clickthroughs.
Additional inventory
Clickthrough link
May include campaign parameters (JPG/GIF only)
ALT text (placed on all inventory)
This is usually all the text from the largest ad
Material supply
Upload file(s)
Refer to the H&C Online Advertising Specifications. If you are having difficulty uploading individual files, try uploading a ZIP archive instead.Cancelof
Pricing model
Method of charging
Limit impressions?
Total impressions
Total clicks
CPM/CPC only
Total conversions
CPA only
Cost or Rate
You can put a rate here instead (e.g. £10.00 per thousand impressions)
Statistics interval
Statistics email address
Notifications are sent on campaign activation, deactivation and every reporting interval. If left blank, we'll send to the H&C contact.
Start Date
DayMonthYear
2 digit day, 2 digit month, 4 digit yearCampaign will commence at the start of this day.
End Date
DayMonthYear
2 digit day, 2 digit month, 4 digit yearCampaign will finish at the end of this day.
Update the online schedule
Notes
e.g. Pre-roll video in equal rotation with others advertisers
Billing Details
Contact
First NameLast Name
Postal address
Street Address
Street Address Line 2
CityState / Province
Postal / Zip CodeCountry
Email address
Phone Number
Area CodePhone Number
Deal terms
Amount, payment dates, cheque/DD etc.
Bill NOW?
VAT Number
If known
Billing notes
Date booked
DayMonthYear
2 digit day, 2 digit month, 4 digit year1
Should be Empty: