Accept Klarna Payments in Jotform to Increase Conversions

Whether you’re buying a new set of headphones or have a large expense, you expect to be able to use a payment method that fits your lifestyle and needs. And that demand for flexibility at the online checkout extends beyond credit cards.

The popularity of BNPL (Buy Now Pay Later) payment methods has grown exponentially since their debut in early 2010s.

Savvy online businesses and organizations today offer some form of BNPL because they understand that the more payment options they offer, the more they can cut down on cart abandonment (and capture more completed purchases).

We’re happy to let you know that you can now accept Klarna payments through Stripe in Jotform. Now it’s even easier to offer flexible payment plans to your customers.

Why Flexible Payment Options Matter

Flexible payment options should matter to every business simply because they matter to consumers. “The customer is always right” may be an overused aphorism but, in the case of BNPL payment methods, it’s spot on and for those businesses that abide by it, it translates into higher revenue.

This means BNPL can positively impact your customers – and your organization, no matter what kind – in multiple ways:

• E-commerce businesses can see higher sales conversion and higher rates of user satisfaction, with consumers knowing their preferred payment method is available with your shop.
• Be it an online course, sports league, big event, or something else, registration opportunities open up for those who need to extend payments (while you gain new business).
• Nonprofit causes depend on a steady stream of charitable giving so giving your donors the chance to use BNPL through Klarna means more potential donors – over a longer period of time.
• Catering orders, maintenance, booking and other services sometimes need more payment planning, particularly for large expenses. Your customers will appreciate an added BNPL method.
• For leagues and associations, as well as certain subscription-based service offerings, payment flexibility helps to reduce hesitation around joining and gets people onboard.

Enable Klarna Payments Through Your Stripe Integration

If you’re already using Stripe to collect payments in Jotform, you can enable Klarna with a few simple steps.

1. Open your existing payment form in the Form Builder
2. Access your Stripe payment form element

3. Connect your Stripe account

4. Open the Stripe payment settings

5. Enable Klarna by toggling the switch

That’s it! Users will now have Klarna available as a payment option on your form. And everything continues to run through the existing Stripe integration.

Additional details, including the customer experience and payment term/length options available through Klarna are in the video.

Watch on youtube

How to Take Payment with Klarna

Klarna Availability Requirements

Klarna is used throughout North America, Europe, Asia and AUS/NZ. And while BNPL is a great option for consumers, its payment method availability is dependent upon a few factors, such as

• Where your customer is located
• The location of your business
• The type of currency being used
• The total order amount

For detailed information about Klarna’s availability, access Stripe’s documentation for the most up to date supported countries, currencies and guidelines.

Give Your Customers Another Way to Purchase with You

Klarna’s availability via the Stripe integration is a smart way to potentially gain more customers/orders while increasing customer satisfaction at the same time. Additionally, for those with a Stripe integration already in place, it’s can be as simple as toggling on the switch.

Klarna and other BNPL methods help businesses and organizations

• Increase conversions: By allowing customers to complete purchases they might otherwise delay.
• Give customers payment flexibility: Helps eligible buyers split purchases into manageable payments over time.
• Deliver a smoother checkout: Reduce friction by supporting a payment method millions already trust.

The truth is that your business or organization wins when your customers can pay the way they prefer. Jotform is happy to help provide that capability through Klarna. Enable Klarna today in your Stripe payment forms and start offering flexible payments to your customers.