4 best WPForms alternatives in 2024

WPForms makes the bold claim that it’s “the most powerful and user-friendly WordPress form builder.” But no single piece of software can be everything to everyone. There are always features that are important to you but unavailable in one piece of software or another.

Still, WPForms is a pretty outstanding tool with an impressive feature set.

A few of its most impressive features include

  • Drag-and-drop form building
  • Conditional logic
  • Integrations and add-ons

WPForms pricing starts at $49.50 per year. But there may be something out there that’s a better fit. Let’s take a look at the best WPForms alternatives.

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1. Jotform

Remember that earlier remark about no software working for everyone? Jotform may actually be the exception.

Jotform is the most feature-rich form tool available. Technically, it’s not a WordPress-specific tool, but that works to your advantage. In addition to providing multiple ways to integrate Jotform with WordPress, Jotform also lets you embed its forms into any website and many other services.

Jotform is more than a form tool. It has a vast array of other features, like PDF creation, data management, test making and a ton of integrations and templates.

And unlike every other tool in this list, Jotform charges largely based on usage, not features. Jotform has a generous free tier that includes the features you’ll find in the higher tiers. Once your needs grow, Jotform costs $34 per month.

2. Formidable Forms

user interface of formidable forms

Formidable Forms is one of the most popular alternatives to WPForms. It has an impressive collection of features, many of which revolve around customization and appearance.

When stacked up next to WPForms, Formidable stands shoulder to shoulder. Both tools have a very general focus and almost identical feature sets. It’s worth going through each one’s list of features to see which one is a better fit for you.

Plans start at $39.50 per year, with no monthly option.

3. Gravity Forms

gravity forms landing page

Gravity Forms has a similar set of features as WPForms and Formidable. It aims to be everything to everyone. However, there are several add-ons that may help move you off the fence.

The same advice for Formidable applies to Gravity. Think of the features you need and check out each option to see whether they are available or not.

Gravity Forms starts at $59 per year.

4. Ninja Forms

Screenshot of Ninja Forms Website

Like Jotform, Ninja Forms distinguishes itself from the rest of these options.

Ninja Forms is built to be a friendly tool that’s easy to learn. But it focuses primarily on WordPress development freelancers and firms.

If you almost exclusively build WordPress sites for clients, Ninja Forms might be the right tool for you. And since most of its best features are licensed individually with their own prices, it would likely be a much better value for contractors.

The Plus plan with basic features starts at $99 per year, while the Pro plan with more advanced capabilities starts at $199. The add-ons make pricing somewhat confusing, though.

For example, conditional logic costs $49 for one site or $99 for up to 20 sites. But some plans may come with that feature/add-on included. The pricing isn’t very simple and may require a committee of physicists to figure out.

Photo by Brooke Cagle on Unsplash

Lee Nathan is a personal development and productivity technology writer. He can be found at leenathan.com.

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