Case Study

How Michael Cassel Group saves 160 hours every year with Jotform Enterprise

Learn how Michael Cassel Group streamlines data collection, automates workflows, and saves 160+ hours annually with Jotform Enterprise.

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Driving efficiency and productivity across teams

80–90%

cast & crew data collection automated

160

hours saved annually

213

forms

Industry: Entertainment

Organization size: Large

Michael Cassel Group

Michael Cassel Group produces world-renowned theater shows, including Hamilton and The Lion King, in Australia, London’s West End, Asia, and the Middle East, and on Broadway in New York City.

Use cases

Hiring, Show Management, Employee Apps, Salesforce Integration, E-signature Collection

Challenge

Previously, employee data was collected via a static PDF. Staff then had to manually enter data from PDFs into Excel and Salesforce, which was time-consuming and difficult to track and standardize.
Solution

By consolidating multiple single-user accounts and upgrading to Jotform Enterprise, Michael Cassel Group is bringing its global production teams together on one platform to share forms and data, automate workflows, and integrate submission data directly with their Salesforce CRM system.
Results

Automation saves the staff 160 hours every year. Company managers share resources with staff via custom apps. Visa applications for new hires from overseas are easily processed, thanks to Jotform Sign e-signature documents.