The top 10 online ordering systems for restaurants
Dining habits are changing.
Pressured by growing demand for expanded dining options, restaurants have been adding pickup, carryout, and delivery services to meet customer expectations. To simplify online ordering, the systems must be user-friendly for both restaurant staff and customers. They also need to be cost-effective for small businesses while offering advanced features such as multiple payment gateways, reports and analytics, and customized branding.
Part of that preparation includes implementing online ordering systems that can streamline your operations and adjusting your business model. Here are 10 popular online ordering systems that allow you to seamlessly make those changes.
1. MenuDrive
MenuDrive is for restaurants that want to create a branded online ordering experience through a dedicated website. This system enables restaurant owners to turn their menus into interactive websites that allow customers to customize their orders. MenuDrive gives you full control to make changes to your menu, store hours, and promotions from any device with an internet connection.
2. Jotform Store Builder
Jotform Store Builder is ideal for restaurants looking to implement an online ordering system. With its easy-to-use, drag-and-drop user interface and more than 100 templates to jump-start your design, Jotform Store Builder makes it possible for restaurants to set up an online ordering system in no time. Plus, absolutely no coding experience is required to get started.
Jotform Store Builder also offers
- 80+ widgets to add assorted functionality. Want to include product lists, images, or videos of your delicious dishes? You can do all that and more within seconds using our widgets.
- Customized branding. Add your restaurant logo and brand colors to your ordering system to create a consistent experience for customers.
- Over 25 payment gateways. From Google Pay and Apple Pay to PayPal, Square, and Stripe, Jotform Store Builder offers you plenty of payment options so your customers can pay the way they want.
- Jotform shopping cart plug-in for WordPress. If your restaurant already has a WordPress website, you can easily add online ordering to the existing site using the Jotform shopping cart plug-in.
- Reports and tracking. Every online order through Jotform Store Builder goes directly to Jotform Tables, where you can create reports and review analytics to better understand your sales.
In the end, the online ordering system you choose depends on which features you need most. Restaurant consultant Leslie Lynn says there are four things to look for as you conduct your research:
- Ability to customize branding
- Easy integration of the online ordering system with your POS system
- Cost structure (and how it fits into your budget)
- Marketing support
3. Toast
Toast is a restaurant management suite targeted to full-service restaurants looking for an online ordering system that integrates with a point-of-sale (POS) system. The two services work best side by side to help restaurants manage day-to-day operations, including online ordering and delivery. Other integrated features include a loyalty rewards program, email marketing tools, an inventory management system, and analytics.
4. ChowNow
If you want to directly control a branded, online ordering system where customers can order from all your restaurant’s digital channels, ChowNow is the tool for you. With this system, customers can order via a mobile app, Instagram, Google search, or your restaurant’s website. ChowNow also shares valuable customer data with you, helps with custom marketing campaigns, and lets you create your own loyalty program.
5. Upserve
Upserve is another full-service restaurant management tool with an online ordering system that integrates with its POS system, payments service, and mobile app. It has a reputation for being user-friendly and easy to implement and operate. You can embed the online ordering portal into your restaurant’s website.
Upserve’s features include inventory management, analytics, and a customer loyalty program.
6. GloriaFood
GloriaFood is a free, user-friendly online ordering system designed especially for small and medium-sized restaurants. The system, which you can set up in under an hour, works via an embedded widget on your restaurant’s website, mobile app, and/or Facebook page. It allows you to take unlimited online orders.
GloriaFood provides real-time order tracking, order history data, and customer heat maps as part of its free service.
7. CAKE
CAKE is a full-service POS and management system that includes online ordering. It’s one of the few options that allows restaurants to manage online and in-person orders on the same platform. With its online ordering system, customers can place customized orders through your restaurant’s website or Facebook page.
This system also features a curbside pickup management tool that ensures the right customers receive the right orders.
8. Restolabs
Targeted to small and medium-sized restaurants, Restolabs is an online ordering system that features a simple, user-friendly interface that allows you to input your menu and then copy and paste a widget into your website. Within minutes, you can start receiving online orders.
Some of this tool’s other key features include Facebook ordering, real-time analytics, and POS system integration.
9. Square
Square is a two-in-one ordering solution that’s perfect for any restaurant that wants to streamline in-person and online ordering. All orders are funneled through the same interface, making it easier for restaurants to manage business.
Through Square for Restaurants, you can design your own website for order collections, push orders to the POS system, and then easily track and manage them.
10. iMenu360
iMenu360 is an online ordering system that allows restaurants to create a customized, interactive menu to add to their websites. It’s designed specifically for easy website and POS system integration. iMenu360 also features a coupon engine, loyalty programs, customer feedback surveys, and a customer database.
Keeping these considerations in mind will help you decide which tool will best meet your online ordering needs and position you for future success.
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3 Comments:
More than a year ago
The biggest drawback with the Jotform option is the inability to deal with required lead time for pickup. All of the templates offer a date/time selector, but there's no way to condition them for prep time and someone can also pick a time that has passed and/or a time when service is not offered.
It would be good if Jot could come up with a suitable solution for this deal-breaker.
More than a year ago
Your list of top 10 online ordering systems is invaluable to restaurant owners. It simplifies the search for effective platforms, aiding them in enhancing customer experiences and boosting efficiency. Great compilation!
More than a year ago
Thankyou for including Restolabs in your list. It is indeed a very comprehensive list that would help restaurants find the most suitable solution for their business - under one roof. :)