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JotForm is a free online form builder which helps you create online forms without writing a single line of code. No sign-up required.

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We believe that if one user has a question, there could be more users who may have the same question. This is why many of our support forum threads are public and available to be searched and viewed. If you’d like help immediately, feel free to search for a similar question, or submit your question or concern.

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    How can I add a Google Adwords Conversion Tracking code to Jotform?

    Asked by naggar on November 30, 2016 at 12:27 AM

    Hi guys, 


    So basically I would like to add a Google adwords conversion tracking code to my form that every time someone clicks on the "submit" button, google counts it as one conversion, I have the code from my Google Adwords account, but I need to know how it can be interested into the form to track it. Can you please support? Thanks in advance. 






    Kind Regards, 

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    JotForm Support

    Answered by Nik_C on November 30, 2016 at 03:47 AM

    Hello there,

    You can set Google Adwords by adding it to the Custom Thank you page. You can follow this guide: https://www.jotform.com/answers/121209-Adding-Adwords-Conversion-Tracking-to-the-Thank-You-page

    If you have any additional questions please let us know.


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    Answered by naggar on November 30, 2016 at 06:11 AM

    Thanks Nik, 


    I have used this method, but it doesn't seem to convert probably, even though I tried multiple times by filling the form myself, are there any other methods that can be used other than this? 


    Kind Regards, 


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    JotForm Support

    Answered by seth on November 30, 2016 at 07:39 AM


    Unfortunately JotForm does not allow noscript or any script codes in the custom thank you message. JotForm does not support it for security reasons. The best thing you can do is to use custom thank you URL. Enter the page URL where you have embedded your tracking code. Here is a guide on using custom thank you page:


    Another solution is to use Google analytics goal tracking to gather data and import data to Adwords. Here is a guide about it:


    I hope this answer helps. If you have further queries please contact us again.