What is JotForm?
JotForm is a free online form builder which helps you create online forms without writing a single line of code. No sign-up required.

At JotForm, we want to make sure that you’re getting the online form builder help that you need. Our friendly customer support team is available 24/7.

We believe that if one user has a question, there could be more users who may have the same question. This is why many of our support forum threads are public and available to be searched and viewed. If you’d like help immediately, feel free to search for a similar question, or submit your question or concern.

  • Profile Image

    Insert Adwords Conversion Tracking

    Asked by bizstartup on September 08, 2011 at 05:30 AM

    Hi there


    I'm trying to install Adwords conversion tracking.  I've been told to put it into the form and that it will pull through.


    I've read on the forum that you can add a Hidden Box and paste the conversion code in there.


    My question is:  Would I need to embed the code onto the website again? or is it enough to simply add it and save it there?

    Page URL:

  • Profile Image
    JotForm Support

    Answered by mliz on September 08, 2011 at 06:04 AM


    It depends on the type of embed code/integration you have used.
    If you were using the full source code or iframe code then you would
    need to get the new code and embed it into the website.
    However if you are using the simple <embed> form code you can simply
    save it on JotForm and leave the embed code as it is in your existing

    Although generally it would be a good practice to get the new embed code
    after making changes to the form.

    Let us know if you have further questions.


  • Profile Image

    Answered by bizstartup on September 08, 2011 at 06:07 AM

    Thanks very much

  • Profile Image
    JotForm Support

    Answered by mliz on September 08, 2011 at 06:08 AM


    Your welcome, if you have any questions feel free to post it
    in the forum.

    Thanks for using JotForm.


  • Profile Image

    Answered by bizstartup on September 08, 2011 at 07:59 AM

    Conversions aren't pulling through unfortunately.  I tested it on one of the keywords.  The click shows but not the conversion.  I didn't re-paste the form code onto the website because I'm afraid I'll mess up the site.

  • Profile Image

    Answered by bizstartup on September 08, 2011 at 08:11 AM

    I've read on the forum


    about someone else's problem and saw that you can put the Adwords conversion code on the thank you message page.


    Could you tell me where in the coding I should place the tracking code?


    Here's the thank you message code:

    <div style="text-align: center;">
    <h1>Thank You!</h1>
    Your submission has been received.</div>


  • Profile Image
    JotForm Support

    Answered by NeilVicente on September 08, 2011 at 12:48 PM


    I have answered your question in a relevant thread where you posted the same question. Feel free to ask questions if you need any clarifications on this method. Thank you!


  • Profile Image
    JotForm Support

    Answered by Kiran on May 11, 2015 at 03:55 PM

    Here is the great news for you. We're pleased to announce that today we've released the native Form Analytics feature.

    You can access this feature from More menu by selecting a JotForm on your My Forms page.

    You can now see how many people viewed your forms, how many responded, and where the traffic is coming from. Please give it a try and let us know your feedback.

    There are some tips you might find useful in working with our Form Analytics at our blog post here :



  • Profile Image

    Answered by coffygroup on June 09, 2015 at 10:46 AM

    This is cool but doesn't address the issue of this thread. We've having a similar issue in that we point Adwords traffic to landing pages with Jotforms on them. The landing pages are configured as goal destinations but when you review the goal sources, they all show Jotform as the referrer, not Adwords, which is a problem because we cannot determine how many of the conversions came from Adwords vs Organic. Any idea how we can pass the true referrer info? 

  • Profile Image
    JotForm Support

    Answered by Charlie on June 09, 2015 at 11:46 AM


    Thank you for sharing your insight and experience on this. I see that you have just opened a separate thread regarding this matter here: http://www.jotform.com/answers/584789. We will address your concern regarding this on that thread link accordingly.

    Thank you for your understanding.