How to sell photo packages with Cash App

When you’re selling your work as a photographer, it’s important to make the checkout process as easy and simple for your customers as possible. That includes accepting payment methods that your customers know and trust.

Whether you’re selling your photos in person or taking online orders through your website, Cash App is an easy-to-use and familiar payment processor that many of your customers likely already use. It allows you to accept major credit cards, and it can streamline the process of purchasing photo packages.

Whether you want to sell photos online as a stock photo contributor or plan to offer custom portrait packages that customers can purchase after shoots, you can use Cash App to make money and process payments. Here’s how.

Set up a Cash App business account

If you’ll be using Cash App for your business, then it’s important to create a business account. First, you’ll need to open a personal Cash App account. From there, you can change your account to a business account and get your own business $Cashtag, a unique identifier for your account that you can share with customers.

Once you’ve created a business account, you’ll need to verify your identity. You might need to provide a driver’s license, business license, or other documentation. Once verified, your business account will have higher daily and monthly transaction limits than your personal account. The business account also makes it easy to track your income and tax information.

Identify your photo packages

There are many ways you can structure your business and make money selling photos. You might sell stock images to publications, offer Photoshop or Lightroom services on batches of photos, or take portraits and sell packages of the best photos from each session. How you structure your photo packages will depend on your photography business and specialty.

When you’re starting out as a professional photographer, it’s important to showcase high-quality photos. Even if this business starts out as your side hustle, take the time to invest in a high-quality DSLR camera and invest in tutorials and classes so you can produce the type of photos that your clients want.

Decide how to sell your photos

As you start selling photos, it’s often best to create your own website. Many popular site builders include plenty of templates for photography websites, so you can save money over the cost of hiring a site designer.

Include a gallery page on your site where you can upload photos of each session. You’ll need to take the time to batch watermark your photos before you upload images to the site; the watermark can help you prevent customers from taking screenshots of the images and stealing them.

Think of your site as being your online marketplace. You can direct your customers to their own gallery where they can review your photos and your package pricing. It’s a good idea to password-protect galleries to limit the audiences that have access to them.

Alternatively, you might want to require site visitors to submit their email address through an online form before viewing the gallery. This type of design can also help you gather email addresses for your email marketing.

Process payments

Once customers have identified the photo packages they want, they’ll need to be able to check out on your website. With Jotform, you can easily create a customized checkout form to identify the photo package they’ve chosen, the pricing, the total, and other important information.

You can also easily take payments directly through your form with Jotform’s Cash App Pay integration. If you’re meeting with customers in person during a shoot or a photo reveal, customers can pay right through their smartphones by using your $Cashtag. Being able to immediately take payments can help you close deals and increase your sales.

Deliver purchased photos

Once you’ve made a sale, you’ll need to deliver your photos. You can easily share digital photos through download links, but if you’re working with prints, you’ll need to order and ship or deliver the prints. Consider making that print delivery into a celebratory event. Invite customers to your studio to unveil the prints, and focus on building your relationship with them to encourage future orders.

Make the most of your photography business

Selling your photos can be a great way to generate extra income, but selling prints and custom shoots will require a significant investment of time. The good news is that when you run your own business, you can set your own prices and create your own profit margins. Cash App makes running that business and processing payments easier.

If you’re also looking for more passive income, consider offering your photos on stock photography sites. These sites require less of a time commitment than a portraiture business, and they can generate extra cash too.

Photo by Erik Mclean on Unsplash

AUTHOR
A journalist and digital consultant, John Boitnott has worked for TV, newspapers, radio, and Internet companies for 25 years. He’s written for Inc.com, Fast Company, NBC, Entrepreneur, USA Today, and Business Insider, among others.

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