If you’ve been shopping online more than usual lately, you’re not alone. People around the world spent almost $4 trillion on online orders in 2020, and an estimated 263 million consumers will be shopping online in the U.S. in 2021.
It’s so simple: See something you like, click to buy, and it’s yours! Money transfers from your account to the merchant’s — almost like magic. Then, a few days later, you receive a package in the mail.
But it’s not magic at all. Online payment processors handle these transactions, part of a market valued at $58.3 billion in 2020.
In the same way that credit card companies like American Express, Visa, and Mastercard diversify the credit card issuer market, dozens of payment processing companies offer unique perks and benefits to customers. One of the most popular payment service providers (PSPs) in Europe is Mollie, which serves more than 110,000 businesses.
Mollie: One payment service provider to rule them all
Based in the Netherlands, Mollie has become the fastest-growing PSP in Europe. The platform operates in the European Economic Area (EEA) and Switzerland to deliver reliable international payments across the continent. Mollie accepts payments even from small, regional providers, so businesses can reach more consumers. In a continent as expansive and diverse as Europe, that’s no easy feat.
Mollie integrates with every major credit card provider, including Visa, Mastercard, and American Express, as well as global platforms like Apple Pay, PayPal, and Klarna. What really shines is Mollie’s ability to accept payments via less popular methods, such as SOFORT and SEPA (Single Euro Payments Area) bank transfers, as well as nation-specific methods like Bancontact (Belgium), Cartes Bancaires (France), and Postepay, one of the most popular payment providers in Italy.
If your organization is trying to reach Italian consumers, you need to be able to collect Postepay payments using a Mollie account.
What is Postepay?
Postepay issues prepaid debit cards that are available only to consumers in Italy. More than 19 million people use these cards, which can hold up to €3,000 at a time.
Users can reload their balances at the post office, through their smartphones, and at ATMs, even if the card isn’t linked to a bank account. Even better, in addition to physical cards — like plastic credit cards — Postepay offers digital cards that work as mobile wallets.
Often co-branded with Mastercard and Visa, Postepay cards are the preferred way to buy groceries, pay bills, and shop online.
How does Postepay work?
Postepay works exactly like paying with a credit or debit card. For in-person purchases, buyers insert the card at a merchant’s terminal, and the merchant deducts funds from the account. For online shopping, cardholders enter their Postepay card number, similar to the ones on credit cards, during checkout.
Accepting Postepay is one of the easiest ways for a business to expand in Italy.
How to collect Postepay payments using a Mollie account
Mollie integrates with dozens of payment providers seamlessly, including Postepay, enabling businesses to accept niche payment methods from the entire European market, with just one contract. Setting up a Mollie account to collect Postepay payments is simple and takes only 10 minutes.
- Create a Mollie account:
- Go to Mollie.com and click the Sign up link.
- Type in your name, email, and password.
- Activate your account:
- Click the Activate Account button, and enter all required information about your business.
- Create a payment link:
- Click the Create payment link option in the left menu.
- A new tab or window for the Plink platform will open.
- Click the Login button and enter your Mollie account information.
- Click the Create payment link button.
- Enter the appropriate information and click the Create payment link button.
Doing this will generate a payment link that you can embed on your website. Now you can collect payments via Postepay as well as dozens of other payment providers using a Mollie account.
Do more with Jotform and Mollie
Want an even easier way to collect Postepay payments using a Mollie account?
Jotform integrates directly with Mollie, allowing users to supercharge their payment forms and accept funds through over 20 providers, including PayPal, Apple Pay, iDEAL, and of course, Italy’s Postepay. The integration is easy to set up: Just add your Mollie account info to your payment form to accept payments and start selling your products in Europe.
E-commerce sales generated an estimated €717 billion in Europe in 2020 — growth that’s expected to continue as more consumers become comfortable buying online. With Mollie, you can extend sales to the entire continent and take advantage of that e-commerce growth.