How to get anonymous feedback — and why you should

Anonymous feedback can be a valuable tool for organizations. By encouraging honesty, fairness, and privacy, anonymous feedback can help drive meaningful change and promote a culture of continuous improvement.

Top 7 benefits of anonymous feedback

  1. More honest responses: When people know that someone can tie their feedback to them, they’ll often answer differently than they normally would due to social pressure. People are more likely to be honest without that pressure.
  2. Improved feedback quality: Because people can be honest, the overall results of your surveys and questionnaires will more accurately represent actual sentiment.
  3. Better engagement: People like knowing that someone is interested in their thoughts and opinions. Asking for anonymous feedback lets them speak freely. People are more likely to share their valuable opinions when they feel safe doing so.
  4. Fairness: Anonymous surveys level the playing field. Everyone’s voice counts, and each person’s opinion matters as much as everyone else’s.
  5. Less interpersonal friction: Even if a survey’s results are supposed to remain confidential, the people fielding the survey can still review them. Surveyors may have contrasting opinions to respondents that could cause friction or judgment.
  6. More varied perspectives: Some people are more reserved than others. Being able to give anonymous feedback can help reduce reservations, allowing for responses from a wider audience.
  7. Increased trust: Trust is a two-way street. When people know that a company trusts them to answer honestly, even without accountability or pressure, they are more likely to trust that company in return.

The best tool for collecting anonymous feedback

Most organizations collect feedback through an online form tool, and Jotform is one of the best form tools available. Here’s why it’s so effective:

  • Price: You can try out every Jotform feature for as long as you’d like for free and without obligation. If you find yourself using it in a professional capacity, then there are limits on how much you can use it until you pay for a higher tier.
  • Features: Jotform offers a ton of features of any form tool on the internet — and adds new features all the time. Developers can even create their own features as widgets.
  • Complimentary tools: In addition to the original form tool, Jotform also has a data management tool, an e-signature tool, an approvals tool, and many others.
  • Templates: Jotform has a massive community-built library of thousands of templates to help you start any survey project quickly.
  • Visual customization and branding: Jotform is the only form tool that gives you complete control over the look and feel of your form. There’s an easy-to-use form designer as well as an advanced designer that even lets you control the CSS.

How to collect anonymous feedback with Jotform

All Jotform forms are anonymous by default. Your form’s respondents don’t need to have a Jotform account to fill your form out. All they need is a link.

If you want your form to be anonymous, just exclude fields that gather personal information, like name and telephone number. And if you use one of the many feedback templates available, you can just remove those fields from them.

To let people know that the form is anonymous, you can add this information in a heading or subheading. The subheading can be anything you want, including an assurance that all information collected is anonymous. You can also state how you’ll use the information and add any other information you want to provide.

Photo by Agencia INNN on Unsplash

AUTHOR
Lee Nathan is a personal development and productivity technology writer. He can be found at leenathan.com.

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