Weebly websites are user-friendly and customizable, so they can be excellent tools for businesses. As you build out your email marketing efforts and start to design digital marketing campaigns, it’s important to gather signup information from your site visitors. Creating a signup form is one way to accomplish this, and using Jotform and Weebly together makes the process simple and easy.
If you want to add a signup form to your Weebly website, you’ll need to create your form on another platform. While there are many platforms that you can use to accomplish this, Jotform offers one of the smoothest experiences and gives you plenty of templates and form options.
Why Jotform is a great tool for creating your form
With Jotform, it’s easy to create a signup form to help capture new leads and stay connected to new customers. You can use Jotform to create forms to sign up for your newsletter, sales alerts on your online store, and more.
Jotform offers nearly 300 signup form templates that are fully customizable. The templates can save you time, and you can edit them to add your own form fields, branding colors, and logo.
You can also create your own form from scratch. The Form Builder features easy drag-and-drop functionality, and with all of its themes, apps, and widgets, you can design an eye-catching form that’s easy to use.
Jotform’s signup forms are mobile-friendly, so your audience can easily complete them whether they’re accessing your site on a computer or on their phone.
How to add your form to Weebly
Once you’ve created your form, you can easily add it to Weebly by following these steps.
- Log into Jotform, go to the Form Builder, and click the Publish tab.
- Under the Embed tab, click on the Copy Code button to copy the form embed code.
- Log into Weebly and go to your Weebly editor page.
- Click on the Embed Code block in the menu in the left-hand column.
- Click on the Embed Code element that appears in your web page.
- Click the Edit Custom HTML button.
- Paste the form code that you’ve copied, and you’re done. Click outside of the block to save the code.
You should now see the form on your web page.
How to use signup forms in your marketing
If you want your Weebly site visitors to fill out your forms, then it’s important to give them a reason to do so. Think about what you can offer your audience in return for taking the time to sign up.
You might want to offer them a discount on your products or services or enter them into a contest. You can also offer gated content, like a guide or e-book, once visitors have filled out the contact form.
After you’ve completed and embedded your signup form, you can manage all your form submission data using Jotform Tables. These convenient spreadsheets keep your data organized, and they can function as workspaces for your entire team. Your marketing and sales teams can work together to route information from forms to ensure that it’s incorporated into your marketing funnel and that someone follows up on it properly.
Capturing contact information is just the first step of the process. You’ll need to incorporate that information into your marketing efforts.
If you’re working with an email marketing platform like Constant Contact or Mailchimp, you’ll need to make sure your form data is imported to those platforms, either manually or through an integration. You can also segment your contact lists according to form submission data, which will let you provide customized marketing messages to each contact to increase the effectiveness of your marketing.
Depending on your marketing strategies, you might also want to add this contact information into your customer relationship management (CRM) system. A CRM will help your team to provide personalized follow-up, including not just email marketing, but possibly phone calls and texts.
This form of marketing can be particularly valuable if you offer a service — and you structure your form so that interested potential customers can sign up for a quote. A personalized follow-up gives your team a chance to learn more about your leads and provide information that can help them see the value of your offer.
As you start to explore embedding signup forms on your Weebly site, remember that you can use these forms in many different ways. Don’t be afraid to experiment with different offers and signup opportunities, which may help you reach different audiences.
As you design, test, and improve your forms, you’ll discover which options get you more submissions and best support your marketing efforts. By optimizing these forms, you’ll be designing valuable tools that will become an integral part of your marketing.